Top 5 Business Apps on iOS in Europe Q4 2023

In the fourth quarter of 2023, the performance of the top 5 business apps on iOS in Europe revealed interesting trends in weekly downloads, revenue, and active users. Here’s a closer look at the data from Sensor Tower.

Microsoft Teams experienced a decline in weekly downloads throughout the quarter, starting from 457K in late September and dropping to around 103K by the end of December. Active users showed a similar downtrend, peaking at 6.5M in mid-November before reducing to approximately 3.1M in the final week of December.

Zoom Workplace had a stable performance in terms of weekly revenue, with figures hovering around $95K to $120K. Downloads saw a gradual decrease from 239K in late September to about 128K by the end of December. The number of active users also followed a downward trend, starting from 2.7M in late September and ending at 1.6M in late December.

LinkedIn: Network & Job Finder showed consistent revenue, maintaining around $1.3M to $1.6M weekly. Weekly downloads remained relatively stable, averaging between 170K and 200K. Active users saw a slight decline from 4.3M in late September to 3.9M by the end of December.

Adobe Acrobat Reader: Edit PDF demonstrated steady weekly revenue, ranging from $240K to $279K. Downloads were consistent, fluctuating between 103K and 131K weekly. Active users remained around 4.9M for most of the quarter, with a slight dip to 4.2M in the final week of December.

WhatsApp Business saw consistent weekly downloads, ranging from 99K to 127K. Active users remained stable throughout the quarter, averaging around 2.1M.

These insights are based on data from Sensor Tower, which provides more detailed analytics for those interested in the performance of mobile applications.